01-03496
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01-03496
Click on image to view high resolution
01-03496
Click on image to view high resolution
01-03496
Click on image to view high resolution
01-03496
Click on image to view high resolution

Telling Tales

[Corporate Promotion]

Client

LZF Lamps, Luziferlamps, S.L., Chiva, Valencia

Design

LZF Lamps, Luziferlamps, S.L., Chiva, Valencia

Art Direction

Masquespacio Studio, Valencia LZF Lamps, Luziferlamps, S.L.

Artwork

Riki Blanco

Creative Direction

Marivi Calvo

Photography

Maria Mira Cualiti

Project Management

Ester Colomina

Text

Grassa Toro

Telling Tales is the name of LZF‘s communication campaign for 2016, which illuminates a collection of stories about the Spanish lamp manufacturer. Its corporate design is based on three ideas that make this catalogue different from previous ones: the images were to be set at night, providing an opportunity to showcase the lamps when lit; the focus was to shift from interior spaces to the human beings that inhabit them; and the catalogue was supposed to move away from traditional formats, becoming a work of artistic creation. The first stories refer to the works of the painter Edward Hopper and the film Rear Window by Alfred Hitchcock.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2016/2017.

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