04-00726
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04-00726
Click on image to view high resolution
04-00726
Click on image to view high resolution

Collection Chandra Kurt by Bolle

[Beverage Packaging]

Client

Bolle & Cie S.A., Morges

Head of Marketing

Blaise Hermann

Project Management

Chandra Kurt, Chandra Kurt AG, Zurich

Design/Concept

clear of clouds gmbh, Zurich

Creative Direction

Larissa Kuhl, Stefan Huser

The Collection Chandra Kurt by Bolle is a tribute to Switzerland’s most popular white wine varietal, Chasselas. Its origin lies in the Canton of Vaud, a winegrowing region protected by UNESCO. Original woodcuts from 1935, created by the Swiss graphic artist Paul Boesch, provide the base for the visual identity of this wine collection. The 12 woodcuts – each in both black-and-white and colour – illustrate the work of wine growers in the Canton of Vaud over the course of a wine year. The packaging design of this collection merges traditional craftsmanship with contemporary design elements. The colouring of the numerals distinguishes the wines of the different growing regions, while names such as Luins also indicate geographical origin.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

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