06-01201
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06-01201
Click on image to view high resolution
06-01201
Click on image to view high resolution
06-01201
Click on image to view high resolution

Save Shukhov Tower!

Poster Campaign

Client

Center of Russian Avant-Garde, Moscow

Design

Dizaino Studija “Bakla_anas”, Vilnius

Art Direction / Graphic Design

Irina Goryacheva

The poster series “Save Shukhov Tower!” was part of a social campaign against the demolition of the famous radio tower in Russia, an icon of early 20th century modernist design. Completed in 1922, the tower has become part of Moscow’s skyline. The poster design celebrates the beauty and mathematical poetry of the tower, while also borrowing from constructivist poster art of the 1920s. Just as the tower was transmitting its radio signal for more than 70 years and has become a symbol of communication, the poster uses as little text as possible, letting the tower speak for itself through its SOS signal transmission.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

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