06-02802
Click on image to view high resolution
06-02802
Click on image to view high resolution

Harvest Bag

[Sustainable Packaging]

Client

Fengfan Farm Products, Jintan

Design

Rong, Shanghai


Woven bags are the most traditional packaging used for cereals in China, due to their low price and ease of production. However, used woven bags create a huge amount of non-recyclable waste, posing a severe burden on the environment. Harvest Bag can be easily recycled into a fashion bag for shopping due to its high durability. Combined with stylish visual effects and reinforced material properties, the empty bag is given a new life. The simple bag, without excessive patterns and colours, is in keeping with the core design, indicating the concept of environmental protection as advocated by the brand.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2016/2017.

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