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16-00953
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16-00953
Click on image to view high resolution
16-00953
Click on image to view high resolution
16-00953
Click on image to view high resolution
16-00953
Click on image to view high resolution

Family Affairs

[Online Clip, Animation]

Client

EKHN – Evangelische Kirche, in Hessen und Nassau, Darmstadt, Germany

Design

gobasil GmbH, Hamburg, Germany

Art Direction/Graphic Design

Oliver Schwartz

Creative Direction

Eva Jung, Nico Mühlan

Motion Design

Toni Wleczyk

Music/Sound Design

Toni Wleczyk


Following the claim “Every family is different”, the Evangelical Church in Hessen and Nassau (EKHN) developed a campaign presenting the manifold possibilities of living together. This animated clip was developed as an amusing and surprising way to complement a mailing that was sent out to all members of the EKHN. Its fundamental goal was to take a look at the diversity of a family, especially patchwork families, in a charming way and to point out possibilities deriving from that diversity. With its visually appealing approach, the clip aims to encourage good relationships within the family.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.

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