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16-04318
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16-04318
Click on image to view high resolution
16-04318
Click on image to view high resolution
16-04318
Click on image to view high resolution
16-04318
Click on image to view high resolution

Taipei in Motion

[Image Film]

Client

Taipei City Government, Taipei City, Taiwan

Design

Bito, Taipei City, Taiwan


The 29th Summer Universiade, commonly known as the Taipei 2017 Universiade, took place in Taipei, Taiwan, from 19 to 30 August 2017. This image film announces the event. Using fast-paced editing, it combines scenes showing pulsating Taipei City and scenes of athletes in different moments of high concentration and ambition, with the aim of expressing the tangible and invisible energy between these two backdrops. This storyline is undergirded by tension-creating cuts and short slow-motion sequences, as well as by interjecting dazzling lines of energy using light effects.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.

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