17-03830
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17-03830
Click on image to view high resolution
17-03830
Click on image to view high resolution
17-03830
Click on image to view high resolution

Lufthansa CityNavigator

[Travel App]

Client

Deutsche Lufthansa AG, Frankfurt/Main

Design

Cheil Germany GmbH, Schwalbach

Account Management

Maximilian Ofer

Account Service Director

Sven Lohwasser

Art Direction Digital

Dimitrios Karagiannis, Daniel Baek

Chief Creative Officer

Roland Rudolf

Content Design

Thomas Smuda

Copywriting

Michaela Jahn

Creative Direction/ Head of User Experience Design

Dr. Clemens Lango

Digital Strategy

Lars Backes (Vice President Digital _Strategy), Maro Rudolf

Head of Design

Andreas Gruyters

Programming

Theo Tzaferis (Front-End), Tobias Wöstmann (Back-End)

The Lufthansa CityNavigator offers itself to city travellers as a tool for both discovering their destination and planning their tours. Based on a content mashup, it curates a database of high-quality recommendations collected by an internationally crowdsourced network of real locals, as well as Foursquare and members of the community platform. These recommended places of interest are then composed into an outstanding round trip synchronised with the app. It guides the traveller with real turn-by-turn navigation that works without Internet access, thus eliminating expensive roaming costs.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

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