Brand Concept

TYPE HYPE – Store

Type Hype is a new collection of premium designer products associated with the alphabet. Sustainable production by master craftsmen and the lifestyle of the city of Berlin are combined with custom designs from A to Z. This product range is displayed in the Concept Store in an area exceeding 100 square metres – in an authentic style and with a passion for detail. Antique industrial lamps hang above metal type boxes and an old Korrex proofing press to create the authentic atmosphere of a printing workshop from the last century.

Red Dot