Client: BR KOREA, Seoul, South Korea
Brand Identity
Tenute del Cerro
Tenute del Cerro, a range of Italian wines from four different vineyard estates, required a new visual identity that would unite all wines under a single brand. Drawing on the noble, proud and mysterious Etruscan history, a new brand and a new packaging were designed in order to communicate the client’s heritage that originates from the real heart of Italy: Tuscany and Umbria. Derived from the original Etruscan alphabet, the new typography integrated elements based on influences from the last two millennia to create something new.
Credits
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Client:Tenute del Cerro
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Design:Landor Milan