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Don’t Worry, Be Happy!

[Food Packaging]


Tainan University of Technology, Tainan City


Shih-Pin Li, Bing-Han Yang, Yu-Zuo Chen, Ching Chang, Tainan _University of Technology

Supervising Professor

Kuan-Chi Wang, Hsien-Bi Su

Many thoughts which a person has in the course of the day are negative. Don’t Worry, Be Happy intends to counteract this tendency. It is the guiding principle for this eye-catching design of chocolate packaging and cups. It is intended to appeal to office workers and have a positive effect on them. A total of six different motives in the style of a cartoon character are offered to choose from – each of them can be found on the chocolate wrappers as well as on the cups.

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This project can be found in the
International Yearbook Communication Design 2016/2017.