beierarbeit
Special Publication
Heldentaten & Superkräfte
Every two years, Finanz Informatik (FI), the central IT service provider within the German Savings Banks Finance Group, organises a three day IT fair. For this event, an internal fair guide with the title “Heldentaten & Superkräfte” (Heroic Deeds & Superpowers) was published. The cover features a combination of the Savings Banks “S” logo with the well-known Superman S in a pixel design typical of IT graphics. The hero theme is graphically continued inside the guide, for example with Lucky Luke representing the trade-fair opening and Homer Simpson in charge of security.
Credits
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Client:Finanz Informatik GmbH & Co. KG, Frankfurt / Main
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Head of Marketing:Christoph Rutter
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Head of Advertising:Andreas Honsel
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Strategic Planning:Claudia Palermo
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Design:beierarbeit GmbH, Bielefeld
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Creative Direction:Christoph Beier
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Graphic Design:Jochen Michael, Bielefeld
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Production:Torsten Herrmann, tvdruck, Bielefeld
