11-00571
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11-00571
Click on image to view high resolution
11-00571
Click on image to view high resolution
11-00571
Click on image to view high resolution
11-00571
Click on image to view high resolution

We Ride History

[Book]

Client

Canyon Bicycles GmbH, Koblenz

Design

KMS TEAM, Munich

Art Direction

Jessica Krier

Graphic Design

Aurelian Hallhuber

Managing Director

Patrick Märki

Managing Partner

Knut Maierhofer

Project Management

Kathrin Bach

To mark the 30th anniversary of the bicycle manufacturer Canyon, this internal publication was developed as a storybook that tells the company’s history of success. Following the concept of “Every Canyon Tells a Story”, it presents 150 curious and moving Canyon Crew stories representing the company’s passion, team spirit and great vision. The individual stories are divided into seven chapters with titles such as “Conquering the Summit” or “Stage Jokes”. The reduced design features a great deal of contrast to create an interesting framework for the anecdotes. The employee names are set in larger type to underscore the significance of everyone in the company.

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This project can be found in the
International Yearbook Communication Design 2016/2017.

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