17-01458
Click on image to view high resolution
17-01458
Click on image to view high resolution
17-01458
Click on image to view high resolution

SAP Tennis Analytics for Coaches

[Sports App]

Client

Women’s Tennis Association (WTA), St. Petersburg, Florida

Design

SAP Design & Co-Innovation Center, Palo Alto, California/Berlin

Project Management

Jenni Lewis, Sussan Lam, SAP, Sydney

Research/Design Team

Rainer Matthias, Alessandro Sposato, Tim Thianthai

For the first time, the Women’s Tennis Association (WTA) allowed coaches to utilise mobile devices on court during coaching breaks in 2015. No longer limited to their own observations from the stands, coaches needed fast, accurate, and easily consumable insights. Developed through research and co-innovation with the WTA coaches and players, SAP Tennis Analytics for Coaches translates real-time data from ten on-court cameras and the umpire’s scoring into simple visualisations of game-changing information such as scoring and shot placement patterns that coaches and players can mutually trust.

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This project can be found in the
International Yearbook Communication Design 2016/2017.

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