17-03533
Click on image to view high resolution
17-03533
Click on image to view high resolution

KLM Layover with a Local

[Travel App]

Client

KLM Royal Dutch Airlines, Amstelveen

Design

ACHTUNG!, Amsterdam

Animation

Scott McPherson

Concept

Niklas Kristensen, Jasper Janssen

Creative Direction

Daniel Sytsma

Graphic Design

Christian Mezofi, Joost Huver

Designed for the airline KLM, this app targets passengers who have a layover in Amsterdam, taking an entertaining approach to helping them get to know the city. It allows travellers to discover and experience the city in authentic meetings with inhabitants. After land-ing in Amsterdam, the app provides travellers with clear instructions and a free train ticket to the city centre, where a local person picks them up and takes them to visit one of several preselected pubs, cafes and restaurants for a free drink until they are notified when it is time to get back to the airport. Locals from Amsterdam who participate have a chance to win two airplane tickets to the country the traveller is from.

You want to submit your projects to the Red Dot Design Award? Please enter here.

back