11-0144
Click on image to view high resolution
11-0144
Click on image to view high resolution
11-0144
Click on image to view high resolution
11-0144
Click on image to view high resolution

Vision Hall, Hyundai Motor Group University, Mabuk Campus, South Korea

[Media Wall]

Client

Hyundai Motor Group, Seoul

Design

Suh Architects, Seoul Do Ho Suh, London

creative direction

Do Ho Suh, London Kia Design Center, Frankfurt/Main

concept

Do Ho Suh, London Suh Architects, Seoul Kia Design Center, Frankfurt/Main

project management

Innocean Worldwide, Visual Communication Division, Seoul

motion design

Do Ho Suh, London Universal Everything, Sheffield Imagebakery, Seoul

exhibition stand construction

Suh Architects, Seoul

photography

Kyungsub Shin, Seoul Nils Clauss, Seoul

Vision Hall, which belongs to a human resources development centre of Hyundai Motor Group, was designed for its employees to visually experience the company’s philosophy. The hall uses state-of-the-art technology like a 3D sound system and a media wall (24 x 3.5 metres) to present interactive content of up to 48K resolution. The current multimedia exhibition of international artists was organised to stimulate an ongoing dialogue between the company and employees. Vision Hall and the selected artworks are meaningful, as they open up a space of dialogue and reflect on the company’s willingness to communicate.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

back