Client: Junior Chamber International Basel Handelskammer beider Basel, Basel, Switzerland
Corporate Design
kING Cultural and Congress Hall
The corporate design of kING, a new hall built for cultural events and congresses in the town of Ingelheim am Rhein, has been reduced to the essentials, and its timeless black and white contrast gives it a powerful appearance. The eye-catching word and design mark puts the controversial and much-discussed name into a contemporary context. The minimalism of the design serves as a striking and recognisable bracket, at the same time giving individual events a lot of space to present themselves. Thus, the corporate design, in its applications on posters, flyers and the website, comes alive as a vibrant whole.
Credits
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Client:IKuM – Ingelheimer Kultur und Marketing GmbH, Ingelheim am Rhein, Germany
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Design:Fuenfwerken Design AG, Berlin/Wiesbaden, Germany