Client: Förderpreis der Deutschen Werbefilmakademie, Hamburg, Germany
Typography
Type+Imagery
The task of this typographic design was to share an interpretation of fate or coincidence. The poster was developed based upon the symbolic motif of interwoven threads. The image was photographed in 100 different ways in order to create the best relationship with the type. Due to coloured outlines, corresponding colour accents and dynamic typesetting, the letters blend in with the imagery, creating a fully conceptual unit with a multilayered, diversified appearance.
Credits
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Design:Jenna Sullivan, SCAD
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University:SCAD Savannah College of Art and Design, Savannah, Georgia, USA