Kitchen Appliances Collection
Mini Collection is a series of small kitchen appliances which have been designed for the age group in their mid-twenties. The design concept is based on the assumption that this group considers a product’s appearance more important than complex functions, as long as the device fulfils its purpose. The appliances of the Mini Collection are of reduced size to suit smaller households. The formal language is inspired by the past and is meant to recall childhood memories.
Statement by the jury
»This kitchen appliance collection convinces with a consistent, independent appearance and appeals to the target group also at an emotional level. «