blomus GmbH, Sundern, Germany
cyclos design GmbH, Münster, Germany
The blomus brand book tells the story of the brand’s shift to a higher sensibility for shapes, colours and materials. The focus is on a future orientation towards wooden, cast-iron and concrete products, as well as on the brand’s stainless steel product classics. The blomus story “unfolds” across different categories, including “pure taste” and “pure spa”, aimed at illustrating how contrasts can create a distinctive, unadulterated and “pure” unity, as well as showing that the notion of cosiness through warm and playful accents is also within the brand’s range.