05-01451
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05-01451
Click on image to view high resolution
05-01451
Click on image to view high resolution
05-01451
Click on image to view high resolution
05-01451
Click on image to view high resolution

Macunaíma

[Book]

Client

Ateliê Editorial, São Paulo, Brazil

Design

Casa Rex, São Paulo, Brazil

Design Direction/Graphic Design

Gustavo Piqueira

Design Team

Samia Jacintho, Alex Gyurkovicz, Marianne Meni

Illustration

Gustavo Piqueira

Printing

Caroline Vapsys, Laura Haffner, Marcela Souza, Michele Santos, Victor Sassaki


This graphic project for the novel “Macunaíma”, a literary mark of Brazilian modernism from 1928, presents a special fold and unfold dynamic, in which 16 illustrations – silk-screen prints with bold neon colours – are glued across its pages and folded inward. Upon arriving at each illustration, the reader can either ignore the prints by leaving them folded for a more “well-behaved” read, as the text itself is diagrammed with the poise of any traditional literary work, or they can “play” with them, allowing for a myriad of possible constructions that also reflect the facets and deep content of the stories.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.

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