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LafargeHolcim Annual Report Digital 2016


LafargeHolcim Ltd., Zurich, Switzerland


hw.design gmbh, Munich, Germany


Uli Leyermann

Creative Direction

Frank Wagner

Customer Advisory Service

Tim Kallenbach

Project Management

Evgenia Fardeeva

Web Design

Simon Rottler

The annual report of LafargeHolcim, which was optimised for desktop and tablet, comprises both integrated storytelling and the Guided Tour reporting format. This newly developed reporting format presents the most important data of the fiscal year with the option of interactively correlating and commenting on numbers and facts. With the help of integrated storytelling, the implementation of the company strategy, which was designed the previous year, becomes accessible to the reader on an emotional level. Large portraits and videos alternate with photo series and corresponding texts.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.