07-00607
Click on image to view high resolution
07-00607
Click on image to view high resolution
07-00607
Click on image to view high resolution
07-00607
Click on image to view high resolution

The study of behavior

[Typography]
[Red Dot: Junior Award]

University

China University of Technology, Taipei City, Taiwan

Design

Jia-Zhen Wu, Jie-Min Liao, Chien-Hui Chen, China University of Technology

Supervising Professor

Fa-Hsiang Hu, Cheng-Ta Lee, Jung-Shun Huang


The source of inspiration for this font design is body language, which often has a psychological background. If body language is a language, can it also have an alphabet? According to this design, which has created gestures and facial expressions as its own characters, it is possible. Each figure-letter is accompanied by the corresponding character from the English alphabet featured in soft grey in the background. The cartoon-like designs of the individual behavioural types provide many concise details, which make them highly entertaining.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.

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