Kevin-Prince Boateng

The website of Ghanaian international Kevin Prince Boateng aims to convey the footballer’s personality. To achieve this, an animation of Boateng invites his fans on a guided tour of a virtual, industrial-style property, accompanied by hip hop music in the background. Each of the more than 10 rooms features links, which lead, for example, to the footballer’s Instagram profile, or text boxes revealing information on his career and personal life. An entirely new CMS was developed for the website, with which content such as texts, images, image galleries, videos, 360-degree-views and hotspots can be combined on the interface using the drag and drop function, similar to the Lego block principle.