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Zumtobel US Website Redesign


Zumtobel, Highland, New York, USA


Anton & Irene, New York, USA

Graphic Design

Anton Repponen

Project Coordination

Frederik Ropertz, Karianna Haasch, Mark Nowak

Project Management

Nikolaus Johannson

User Experience Design

Irene Pereyra

The relaunched Zumtobel US website was developed in collaboration with the target audience including lighting designers, architects, lighting specifiers, sales agents, contractors and installers. The design embodies a refreshed brand image and improves the user experience. The different customer groups can orientate themselves more easily and it is possible to reach specification sheets in three clicks or less from any page. In addition, special emphasis was put on a well-balanced relation of text and images, leaving ample space to showcase the products.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.