13-04533
Click on image to view high resolution
13-04533
Click on image to view high resolution

IKEA 3D Shelf Configurator

Client

IKEA Deutschland GmbH & Co. KG, Hofheim-Wallau, Germany

Design

Demodern GmbH, Hamburg, Germany

Account Management

Tobias Soffner

Creative Direction

Florian Gläser

Digital Concept

Gion Tummers

Programming

Christopher Brinkmann

Technical Direction

Nico Zimmermann


The IKEA 3D Shelf Configurator allows customers to plan their individual solutions from the variety of the KALLAX series in a visually appealing manner. The configurator is based on WebGL technology, which enables free interaction in the browser and excellence in terms of lighting, shading and textures of product presentation. The strength is the intelligent combination of excellent presentation paired with high performance and short loading times. The user can freely move, rotate and combine the elements on a canvas without any grid.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.

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