14-00314
Click on image to view high resolution
14-00314
Click on image to view high resolution
14-00314
Click on image to view high resolution

Whim

[Public Transportation App]

Client

MaaS Global, Helsinki, Finland

Design

Shape Helsinki, Finland


Whim is based on the Mobility as a Service (MaaS) concept, combining dif- ferent transport options such as train, bike or rental car to tailor the best individual route. The app looks after everything, from travel planning and routes to bookings, tickets and payments. The challenge in developing the design was to break down the complexity of the service functions to the simplest form. The clear and flat navigation structure provides a seamless user experience, while the Whim button allows using a variety of transport modes on a whim.

Sie wollen Ihre Projekte zum Red Dot Design Award einreichen? Hier geht es zum Anmeldeportal.

Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.

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