EKHN – Evangelische Kirche, in Hessen und Nassau, Darmstadt, Germany
gobasil GmbH, Hamburg, Germany
Art Direction/Graphic Design
Eva Jung, Nico Mühlan
Following the claim “Every family is different”, the Evangelical Church in Hessen and Nassau (EKHN) developed a campaign presenting the manifold possibilities of living together. This animated clip was developed as an amusing and surprising way to complement a mailing that was sent out to all members of the EKHN. Its fundamental goal was to take a look at the diversity of a family, especially patchwork families, in a charming way and to point out possibilities deriving from that diversity. With its visually appealing approach, the clip aims to encourage good relationships within the family.