University: National Yunlin University of Science and Technology, Douliu City, Yunlin County, Taiwan
Finance App
Scrooge
Scrooge is a Chase mobile app with a clear structure that supports users in their efforts to save money. The app is first fed with data on income, fixed costs and savings goals. The program then calculates a sum of available money for daily spending. A glance at the app is enough to plan on future purchases: a blue background signals the user has money available for spending while a red background signals that the limit has been exceeded. An additional calendar function informs users about their daily spending habits.
Credits
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Head of Advertising:Richard Wilde
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University:School of Visual Arts, New York
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Creative Direction:Jack Mariucci, Bob Mackall
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Design:School of Visual Arts, New York
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Copywriting:Rebecca Antonucci
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Art Direction:Taejun Park