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Owl Has a Home

[Packaging Design]
[Red Dot: Junior Award]


Asia University, Taichung City, Taiwan


Wei-Yu Huang, Feng-Ying Huang, Chun-Ju Tsai, Asia University

Supervising Professor

Chien-Hua Cheng

This work is intended as a contribution to owl conservation. Deforestation poses a serious threat to the populations of owls as it destroys their natural habitat. Bearing this in mind, students at the Asia University have developed foldable packages for saplings, meant to be sold in favour of a Taichung-based animal welfare association. The decorative shapes and illustrations radiate optimism and enthusiasm for planting trees. In addition, the packaging design motivates people to participate in the project because they have fun folding the origami-like items.

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Dieses Projekt finden Sie auch im International Yearbook Communication Design 2017/2018.