3D Video

Frankfurt Zoo – Holoquarium

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In order to get the aquarium at the Frankfurt Zoo known to more people, this 3D video for mobile devices was created using a technology that brings a traditional print ad to life. All that is needed is a smartphone with a QR code reader and a small piece of detachable plastic film. By bending the film into a pyramid and placing it on the mobile device, a mini-aquarium with its underwater inhabitants appears as a 3D projection when the QR code is scanned. Especially appealing to families with children, the Holoquarium thus gives a little foretaste of what to expect when visiting the aquarium.

Red Dot

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