Client: National Taiwan University of Science and Technology Taipei City, Taiwan Weimar Bauhaus University, Weimar, Germany
Brand Design
Morioka Shoten Bookstore
Morioka Shoten is a tiny bookstore in Tokyo. As its slogan “A Single Room with a Single Book” describes, the bookshop sells only one book; more precisely, multiple copies of a single title that changes weekly, with a small, book-inspired art exhibition on the walls. Its minimalist attitude and well-curated shows attract visitors from across the globe. The branding director created a logo stating the address and the slogan to express the importance of a physical venue in the era of digital reading. The brand design is characterised by effective colour contrasts.
Credits
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Art Direction:Kotaro Yamaguchi, takram design engineering
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Investor:Toyama Masamichi, Smiles Co., Ltd., Tokyo
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Design:takram design engineering, Tokyo
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Client:Morioka Shoten, Tokyo
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Creative Direction:Yoshiyuki Morioka, Morioka Shoten Kotaro Watanabe, takram design engineering Tomoya Yoshida, AZ Holdings, Tokyo