06-00285
Click on image to view high resolution
06-00285
Click on image to view high resolution
06-00285
Click on image to view high resolution

Bi Yun Jin

[Cosmetics Packaging]

Client

It’s Skin, Seoul

Design

It’s Skin, Seoul

Creative Direction

Min-Young Kim, In-Bae Kim


This South Korean cosmetics line is a medical product enriched with three oriental extracts to keep the skin hydrated. The design of the container’s cap and shoulders was inspired by the shape and colour of a Korean hat called a “got”, while its body is delicately expressed with harmonious gradations of green. For the graphic design of the container, a vertical layout was used to create an oriental impression, while the bottom of the case features a comb pattern found on traditional Korean doors. Overall, the product exudes an impression of Korean sensibility.

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This project can be found in the
International Yearbook Communication Design 2016/2017.

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