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Tien Tien

[Food Packaging]


Chaoyang University of Technology, Taichung City


Tze-Yin Lin, Shih-Wun Huang, Yu-Chien Feng, Ya-Han Tsai, Yi-Yuan Guo, Wei-Ting Chen, Chaoyang University of Technology

Supervising Professor

Jhao-Huei Lyu

Tien Tien are traditionally produced sweets, so-called Wagashi, which deliberately distance themselves from products offered in large food chain stores. These specialities, with their distinctive taste which is typical for the country, were initially sold from a street stall and are part of Taiwanese culinary culture. The package design depicts the image of laughing faces. They are symbolic of the happiness and joy these snacks bring. Another illustration shows a scene around the stall.

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This project can be found in the
International Yearbook Communication Design 2016/2017.