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Well Bee

[Food Packaging]


Chaoyang University of Technology, Taichung City


Yun-Xuan Wang, Szu-Ying Wang, Hui-Xue Chen, Wei-Lin Shie, _Zheng-Cheng Ji, Chaoyang University of Technology

Supervising Professor

Kuei-To Wang, Jui-Chun Hung

Well Bee is the name of pure, natural honey products from Bhutan. The packaging designs for this honey demonstrate great attention to detail. They show motifs which are inspired by traditional patterns of Thangkas – these are paintings on fabric scrolls. In addition, the ornaments which display the landscape and vegetation of Bhutan refer to the colours of the four seasons. The sturdy wooden box, which provides room for the various products, can be used for other storage purposes after the contents have been consumed.

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This project can be found in the
International Yearbook Communication Design 2016/2017.