Privacy Policy


1. An overview of data protection


The following gives a simple overview of what happens to your personal information when you visit our website. Personal information is any data with which you could be personally identified. Detailed information on the subject of data protection can be found in our privacy policy found below.

Data collection on our website

Who is responsible for the data collection on this website?

The data collected on this website are processed by the website operator. The operator’s contact details can be found in the website’s required legal notice.

How do we collect your data?

Some data are collected when you provide it to us. This could, for example, be data you enter on a contact form.

Other data are collected automatically by our IT systems when you visit the website. These data are primarily technical data such as the browser and operating system you are using or when you accessed the page. These data are collected automatically as soon as you enter our website.

What do we use your data for?

Part of the data is collected to ensure the proper functioning of the website. Other data can be used to analyze how visitors use the site.

What rights do you have regarding your data?

You always have the right to request information about your stored data, its origin, its recipients, and the purpose of its collection at no charge. You also have the right to request that it be corrected, blocked, or deleted. You can contact us at any time using the address given in the legal notice if you have further questions about the issue of privacy and data protection. You may also, of course, file a complaint with the competent regulatory authorities.

Analytics and third-party tools

When visiting our website, statistical analyses may be made of your surfing behavior. This happens primarily using cookies and analytics. The analysis of your surfing behavior is usually anonymous, i.e. we will not be able to identify you from this data. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.

You can object to this analysis. We will inform you below about how to exercise your options in this regard.

2. General information and mandatory information

Data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data as confidential and in accordance with the statutory data protection regulations and this privacy policy.

If you use this website, various pieces of personal data will be collected. Personal information is any data with which you could be personally identified. This privacy policy explains what information we collect and what we use it for. It also explains how and for what purpose this happens.

Please note that data transmitted via the internet (e.g. via email communication) may be subject to security breaches. Complete protection of your data from third-party access is not possible.

Notice concerning the party responsible for this website

The party responsible for processing data on this website is:

Red Dot GmbH & Co. KG
Gelsenkirchener Str. 181
45309 Essen

Telefon +49 201 81418 00
Telefax +49 201 81418 10

The responsible party is the natural or legal person who alone or jointly with others decides on the purposes and means of processing personal data (names, email addresses, etc.).

Revocation of your consent to the processing of your data

Many data processing operations are only possible with your express consent. You may revoke your consent at any time with future effect. An informal email making this request is sufficient. The data processed before we receive your request may still be legally processed.

Right to file complaints with regulatory authorities

If there has been a breach of data protection legislation, the person affected may file a complaint with the competent regulatory authorities. The competent regulatory authority for matters related to data protection legislation is the data protection officer of the German state in which our company is headquartered. A list of data protection officers and their contact details can be found at the following link:

Right to data portability

You have the right to have data which we process based on your consent or in fulfillment of a contract automatically delivered to yourself or to a third party in a standard, machine-readable format. If you require the direct transfer of data to another responsible party, this will only be done to the extent technically feasible.

SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and for the protection of the transmission of confidential content, such as the inquiries you send to us as the site operator. You can recognize an encrypted connection in your browser’s address line when it changes from “http://” to “https://” and the lock icon is displayed in your browser’s address bar.

If SSL or TLS encryption is activated, the data you transfer to us cannot be read by third parties.

Information, blocking, deletion

As permitted by law, you have the right to be provided at any time with information free of charge about any of your personal data that is stored as well as its origin, the recipient and the purpose for which it has been processed. You also have the right to have this data corrected, blocked or deleted. You can contact us at any time using the address given in our legal notice if you have further questions on the topic of personal data.

Opposition to promotional emails

We hereby expressly prohibit the use of contact data published in the context of website legal notice requirements with regard to sending promotional and informational materials not expressly requested. The website operator reserves the right to take specific legal action if unsolicited advertising material, such as email spam, is received.

3. Data protection officer

Statutory data protection officer

We have appointed a data protection officer for our company.

Philipp Huberty
Wichernstr. 6
42653 Solingen

Telefon: +49 212-25 34 042

4. Data collection on our website


Some of our web pages use cookies. Cookies do not harm your computer and do not contain any viruses. Cookies help make our website more user-friendly, efficient, and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies.” They are automatically deleted after your visit. Other cookies remain in your device’s memory until you delete them. These cookies make it possible to recognize your browser when you next visit the site.

You can configure your browser to inform you about the use of cookies so that you can decide on a case-by-case basis whether to accept or reject a cookie. Alternatively, your browser can be configured to automatically accept cookies under certain conditions or to always reject them, or to automatically delete cookies when closing your browser. Disabling cookies may limit the functionality of this website.

Cookies which are necessary to allow electronic communications or to provide certain functions you wish to use (such as the shopping cart) are stored pursuant to Art. 6 paragraph 1, letter f of DSGVO. The website operator has a legitimate interest in the storage of cookies to ensure an optimized service provided free of technical errors. If other cookies (such as those used to analyze your surfing behavior) are also stored, they will be treated separately in this privacy policy.

Server log files

The website provider automatically collects and stores information that your browser automatically transmits to us in “server log files”. These are:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

These data will not be combined with data from other sources.

The basis for data processing is Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in the storage of log data to ensure an optimized service provided free of technical errors.

Contact form

Should you send us questions via the contact form – e.g. like this one:, we will collect the data entered on the form, including the contact details you provide, to answer your question and any follow-up questions. We do not share this information without your permission.

Depending on your request the basis for data processing is Art. 6 (1) (b) DSGVO, which allows the processing of data to fulfill a contract or for measures preliminary to a contract or Art. 6 (1) (f) DSGVO (legitimate interest).

5. Analytics and advertising

Google Analytics

This website uses Google Analytics, a web analytics service. It is operated by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses so-called “cookies”. These are text files that are stored on your computer and that allow an analysis of the use of the website by you. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there.

Google Analytics cookies are stored based on Art. 6 (1) (f) DSGVO. The website operator has a legitimate interest in analyzing user behavior to optimize both its website and its advertising.

IP anonymization

We have activated the IP anonymization feature on this website. Your IP address will be shortened by Google within the European Union or other parties to the Agreement on the European Economic Area prior to transmission to the United States. Only in exceptional cases is the full IP address sent to a Google server in the US and shortened there. Google will use this information on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity, and to provide other services regarding website activity and Internet usage for the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with any other data held by Google.

Browser plugin

You can prevent these cookies being stored by selecting the appropriate settings in your browser. However, we wish to point out that doing so may mean you will not be able to enjoy the full functionality of this website. You can also prevent the data generated by cookies about your use of the website (incl. your IP address) from being passed to Google, and the processing of these data by Google, by downloading and installing the browser plugin available at the following link:

Objecting to the collection of data

You can prevent the collection of your data by Google Analytics by clicking on the following link. An opt-out cookie will be set to prevent your data from being collected on future visits to this site: Disable Google Analytics.

For more information about how Google Analytics handles user data, see Google’s privacy policy:

Outsourced data processing

We have entered into an agreement with Google for the outsourcing of our data processing and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Demographic data collection by Google Analytics

This website uses Google Analytics’ demographic features. This allows reports to be generated containing statements about the age, gender, and interests of site visitors. This data comes from interest-based advertising from Google and third-party visitor data. This collected data cannot be attributed to any specific individual person. You can disable this feature at any time by adjusting the ads settings in your Google account or you can forbid the collection of your data by Google Analytics as described in the section “Refusal of data collection”.

6. Plugins and tools


Our website uses plugins from YouTube, which is operated by Google. The operator of the pages is YouTube LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

If you visit one of our pages featuring a YouTube plugin, a connection to the YouTube servers is established. Here the YouTube server is informed about which of our pages you have visited.

If you’re logged in to your YouTube account, YouTube allows you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used to help make our website appealing. This constitutes a justified interest pursuant to Art. 6 (1) (f) DSGVO.

Further information about handling user data, can be found in the data protection declaration of YouTube under


Our website uses features provided by the Vimeo video portal. This service is provided by Vimeo Inc., 555 West 18th Street, New York, New York 10011, USA.

If you visit one of our pages featuring a Vimeo plugin, a connection to the Vimeo servers is established. Here the Vimeo server is informed about which of our pages you have visited. In addition, Vimeo will receive your IP address. This also applies if you are not logged in to Vimeo when you visit our website or do not have a Vimeo account. The information is transmitted to a Vimeo server in the US, where it is stored.

If you are logged in to your Vimeo account, Vimeo allows you to associate your browsing behavior directly with your personal profile. You can prevent this by logging out of your Vimeo account.

For more information on how to handle user data, please refer to the Vimeo Privacy Policy at

7. Angebote auf sozialen Medien

(This part is available in German only. Translation will follow.)

Auf sozialen Netzwerken und Medien wie Facebook, Youtube und Twitter sind wir vertreten, um auf diesen Kanälen mit Nutzern zu kommunizieren und Ihnen auf diesem Weg Informationen anzubieten.

In diesen sozialen Netzwerken und Medien können Daten der Nutzer außerhalb der Europäischen Union verarbeitet und die Durchsetzung der Ihrer Rechte können dadurch erschwert werden.

Anbieter aus den USA, die unter dem Privacy-Shield zertifiziert sind, haben sich dazu verpflichtet, die Datenschutzstandards der EU einzuhalten.

In der Regel verarbeiten die sozialen Netzwerken und Medien Ihre Daten, wenn Sie dort eine Seite besuchen, für Zwecke der Marktforschung und Werbung. Daraus können Nutzungsprofile entstehen, die für die Schaltung von Werbeanzeigen verwendet werden die möglicherweise Ihren Interessen entsprechen. Dazu werden auch Cookies verwendet.

Obwohl wir keinen Einfluss auf die Verarbeitung der personenbezogenen Daten auf den sozialen Netzwerken und Medien haben, informieren wir Sie hier vorsorglich dass dies, wenn es der Fall wäre, die Verarbeitung auf Grundlage unserer berechtigten Interessen an einer effektiven Information und Kommunikation mit Ihnen gem. Art. 6 Abs. 1 lit. f. DSGVO vorgenommen würde. Falls Sie von den jeweiligen Anbietern um eine Einwilligung in die Datenverarbeitung gebeten werden wäre die Rechtsgrundlage der Verarbeitung Art. 6 Abs. 1 lit. a., DSGVO.

Für weitergehende Informationen zu den Verarbeitungen und den Widerspruchsmöglichkeiten (Opt-Out) haben wir nachfolgend die sozialen Netzwerke und Medien verlinkt, auf denen wir ein Angebot unterhalten.

Auskunftsanfragen und Betroffenenrechte können Sie am besten direkt bei den sozialen Netzwerken und Medien stellen. Denn nur diese haben Zugriff auf Ihre Daten als Nutzer.

Hier also eine Übersicht der sozialen Netzwerke und Medien auf denen wir ein Angebot unterhalten:


Facebook (Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Irland)


Opt-Out: und

Privacy Shield:


Google/ YouTube (Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA)



Privacy Shield:


Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA)

Datenschutzerklärung/ Opt-Out:


Twitter (Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA)



Privacy Shield:


LinkedIn (LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Irland)



Privacy Shield:


Xing (XING AG, Dammtorstraße 29-32, 20354 Hamburg, Deutschland)

Datenschutzerklärung/ Opt-Out:


Vimeo, Inc.555 West 18th StreetNew York, New York 10011




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  • 展会设计

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  • 社会责任

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  • 商业广告设计

  • 有任何疑问吗?


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  • popup-faq

    「红点新秀 (Red Dot: Junior Award)」参赛资格为何?

    「红点新秀(Red Dot: Junior Award)」是依循「红点传达设计大奖」的架构另外分开举行的设计竞赛。参赛对象为设计学院、高等教育机构、职业学校的学生、以及毕业未满两年的年轻设 计师。参赛者必须附上设计学院、高等教育机构、或职业学校的在学证明或毕业证书。不同于「红点传达设计大奖」的是,本竞赛参赛作品的公开发布尔日期没有限 制。竞赛得奖者将获颁「红点新锐设计奖 (Red Dot: Junior Prize)」和10,000欧元奖金,帮助得奖者的设计生涯起飞,获奖作品并将收录于红点奖展览以及发布的新闻稿中。

    「红点新秀 (Red Dot: Junior Award)」只有一位获奖者吗?

    所有「红点新秀」的参赛者,皆能角逐红点奖或红点最佳设计奖之荣耀。其中,以新秀资格获红点最佳设计奖的赢家,将能角逐「红点新锐设计奖」殊荣与10,000 欧元奖金。优渥奖金除了能帮助年轻设计师的专业生涯起步外,赢得大奖还能取得许多优势,如红点展览以及新闻稿中的特别露出。








    如有进一步疑问,请致电或Email 给我们 +49 201 30104 49 ,

  • 报名费用



    2017年2月27日 – 4月2日



    2017年4月3 日– 5月14日

    196.00欧元,未税  │232.24欧元,含增 值税


    2017年5月15日 – 6月9日

    252.00欧元,未税 │299.88欧元,含增值税



    1. 收取并存放报名作品
    2. 准备评审文件
    3. 准备项目信
    4. 评审过程中的项目展示,以及如获奖,特展开始前得奖作品的存放费用


    95.00欧元*,未税 │  113.05欧元,含增值税





    「红点奖」获奖者权益 基本服务费用

    985.00欧元*,未税 │ 1,172.15欧元,含增值税

    「红点奖」获奖者权益 加值服务费用

    1,293.00欧元*,未税 │ 1,538.67欧元,含增值税

    「红点最佳设计奖」获奖者权益 服务费用

    1,395.00欧元*,未税  │ 1,660.05欧元,含增值税



    1. 得奖证书
    2. 红点标志
    3. 红点奖座 (红点最佳设计奖得主)
    4. 于柏林年度获奖首展中展出
    5. 于红点巡回展览中展出
    6. 收录于2017/2018国际红点传达设计奖年鉴
    7. 红点设计年鉴一册
    8. 收录于红点线上展览
    9. 为获奖作品拍摄介绍短片(红点最佳设计奖得主)
    10. 收录于红点App
    11. 媒体服务
  • Red Dot: Junior Prize

  • popup-junior



    「在红点设计奖所有竞赛中,我们总是乐于发掘并协助那些颇富专业潜力与能力的年轻新秀;新锐设计奖的设立初衷即是如此。在完成学业至找到第一份全职工作之前,这笔资助对青年才子宛若沙漠中的绿洲。 Adobe的加入让我感到相当兴奋,毕竟Adobe已在设计领域耕耘数十年,致力于创意行销的解决方案。Adobe与红点的结合,不仅能够保有奖项强韧的品牌名声,亦能同时维持奖项的独立性,红点设计奖能够找到这么理想的赞助商暨伙伴,真的非常幸运!」– 红点设计奖主席 彼得‧赛克博士教授。


  • Why to take part?

  • popup-why-to-take-part

    考虑到参赛费用,或是获奖的不确定性,年轻设计师参加红点传达设计奖的门槛的确比设计专业人士难上许多;这也正是为什么在红点传达设计大奖中,只要是符合红点新秀条件的设计师,皆能在报名与获奖权益的费用上有所优惠。前任新锐设计奖得主 – Mustafa Karakas于下面访谈中,与我们分享为什么他认为这个竞赛质得参与。




    Red Dot on Tour Taipei

  • popup-taipei

    „Red Dot Award: Communication Design – Winners‘ Selection“

    Red Dot Design Museum Taipei presents outstanding selection of the most innovative communication designs

    Visitors of the newest Red Dot exhibition venue in Taiwan are able to meet awarded objects from various life and product worlds. After “Every Product tells a Story” and “Style your life”, the exhibition “Red Dot Award: Communication Design – Winners’ Selection” starts on 15 May 2014. It shows a selection of award-winning works from Taiwan, distinguished in 2013. Furthermore, nearly all international works awarded with a Red Dot: Best of the Best and a Red Dot: Grand Prix in last year’s competition are featured in this unique exhibition. More

  • Exhibition – Design on Stage

  • popup-exhibition

    Design on Stage

    Winners Red Dot Award: Communication Design 2014

    Special exhibition
    06 February 2015
    to 03. Mai 2015

    Red Dot Design Museum Essen
    Zollverein Areal A (Schacht XII)
    Kesselhaus (A7)
    Gelsenkirchener Straße 181

    45309 Essen/Germany

    Smart Apps, impressing poster campaigns or attention-attracting advertising films: all communication works, which are on show in the Red Dot Design Museum Essen, Germany from 6 February – 3 May 2015, have one thing in common: their award-winning design. The special exhibition “Design on Stage – Winners Red Dot Award: Communication Design 2014” presents the latest Red Dot awarded creative achievements from around the globe. Among the more than 600 innovative works, which will turn the former boiler house of Zollverein coal mine into a hot spot, are annual reports, packaging designs and typographies as well as games, interfaces and sound designs. The works grant insights in the latest and most exciting communication strategies and illustrate impressingly how to advertise in a creative way today.

    The presentation includes the awarded designs by Scholz & Friends. In 2014, the creative company, which is also known as the “Orchestra of Ideas”, received the honorary title “Red Dot: Agency of the Year” – for surprising campaigns which function in all media types, that dare to come up with surprising punch lines, and play with the stereotypes of well-known brands. “Long live the corner pub”: The orchestra of ideas created an advertising campaign for the beer brand Schultheiss from Berlin, which celebrates the endangered pub around the corner as a local cultural heritage – true to the motto “Our coffee to go is called beer to stay”. The Greenpeace campaign “World of Waves” is also on show. It brings the consequences of climate change home to the beholder with an impressing illustration and calls him or her upon to change thinking.

    Current communication projects are also demonstrated by using the example of packaging design: they prove that packaging is much more than protection or means of transportation. It can be designed playfully, present its content in a never seen way or tell stories. Visitors can get enthused by the “Smart Heads” which Kolle Rebbe designed for Hansgrohe: a packaging which gives the manufacturer’s shower heads a body, for example the one of Albert Einstein.

    Numerous works of up-and-coming designers mix up with the award-winning achievements of renowned creative agencies and companies. So does the “Next Generation Scientific Poster” by Konrad Rappaport which was awarded with the Red Dot: Junior Prize endowed with 10,000 Euros. “Its potential is as huge as the future of presenting scientific education”, adjudged the international expert jury the interactive scientific poster. It deals with the consequences, mechanisms and reasons of landslides in the ocean as a frequent catalyst of tsunamis and imparts complex scientific content in an extremely vivid way.

    Admission: 9 € (Reduced: 4 €)
    Children under 12: Free admission

  • Preisverleihung Red Dot Award: Communication Design 2015

  • 对不起,此内容只适用于德文

  • Social Responsibility


  • 游戏化, 故事创作, 角色设计, 人工智慧, 游戏绘图, 动画, 音效设计, 严肃游戏, 社群游戏, 广告游戏, 网页游戏, 手机游戏, 休闲游戏, 独立游戏, 其他



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  • 空间传达

  • 活动设计、展览设计、门面设计、信息设计、室内设计、灯光装置、现场表演、指示系统、公共装置、都市装置、VR虚拟现实元素、VR虚拟现实装置、其他



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  • 声音设计

  • 环境音、音频标志、品牌声音识别、品牌配音、电影声效、广告声效、企业概念声效、动作音、食物声效、现场活动表演、Podcasts 播客、广播广告、声音识别设计规范、音景、都市声效、使用者经验声效设计、其他



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  • 年度报告

  • 数字报告、印刷报告、其他



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  • 名人堂 – 红点年度最佳品牌

    名人堂 – 红点年度最佳广告公司

    名人堂 – 红点新锐设计奖

  • popup-stylus


    Yi-Sin Lin & Mu-Yi Chi

    Online Presentation

    More information


    Hsuan-Eng Chen & Chien-Hsing Chen

    Online Presentation

    More information




    Andreas Roth

    More information

  • 电影与动画

  • 胶片动画、电影广告、计算机动画、企业宣传片、纪录片、电影技术、图像影片、电影片头、MV 音乐录像带、在线影片、短片、电视频道片头与广播电台台呼、预告片、电视广告、视觉特效、其他



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  • 应用程式

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  • 广告

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    2015  2016


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    2012  2013  2014  2015  2016

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    2011  2012  2013  2014 2015  2016


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    2011  2012  2013  2014  2015  2016


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    参加红点设计竞赛的优异作品众多、竞争激烈:只有能传达精采创意,让评审感到耳目一新的少数作品方能脱颖而出。于每个组别的所有得奖作品中,我们更进一步遴选出设计品质最高的作品,另外授与「红点最佳设计奖 」。


    2011  2012  2013  2014  2015  2016


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    2011  2012  2013  2014  2015  2016


  • Red Dot 21

  • 红点21提供您一个绝佳的平台,搜寻全球优秀的品牌、设计师与他们的创意作品,汲取您的灵感来源。同时,您亦可透过红点21宣传您的成就,开发潜在新客户。

    To Red Dot 21


  • 红点巡回展览

  • 您的获奖作品将前往各大城市巡回展出,征服全球各大创意都会:新加坡、瑞士巴赛尔、台北。感动全球观众,没有国界之分。


  • 线上展览

  • 我们在线上以多媒体展示杰出设计作品,为关注最新动态的传达设计界人士提供灵感。



  • 年度获奖首展

  • 红点在德国柏林举办精采的特展,为世人呈现全球传达设计界最国际化、最具突破性的作品。无论是令人赞叹的视觉效果、包装设计上的巧思、或是感人的影片,展出作品皆传递卓越的质量,能感动由世界各国专家组成的红点评审团。本展览于设计师之夜揭开序幕,部分精选作品将进一步在柏林通讯博物馆展出。


  • 公关与媒体服务

  • 优秀的作品需要良好的沟通宣传。




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  • 红点设计奖年鉴

  • 红点传达设计大奖获奖作品将永久收录于全球传达设计界奉为参考标准的年鉴中,跻身设计菁英行列,成为创意领域的先驱与国际注目的焦点。

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  • 红点标志

  • 无论在您的网站、包装印刷、营销活动或是电视广告上:红点奖提供众多渠道宣传您的杰出成就与优异的设计品质。敬请把握机会!