Client: National Taiwan University of Science and Technology Taipei City, Taiwan Weimar Bauhaus University, Weimar, Germany
Brand Identity
Our Office
The Danish estate management company Nordea Ejendomme needed a visual identity for their new office community “Our Office”. The identity had to reflect Nordea’s corporate characteristics, but also to communicate community values such as co-working, togetherness and cross-industry collaboration in an interesting way. The creative process was inspired by the overall benefit of engaging in a community: the prospect of creating things together. The end result then became a visual identity created around the recurring round shapes found in the office decor, letting the OUR word become the centre of a dynamic and recognisable universe.
Credits
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Art Direction:Mads Elmelund
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Client:Nordea Ejendomme, Denmark
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Design:Pravda A/S, Aarhus, Denmark
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Project Management:Josephine Pulcher
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Concept:Mads Elmelund, Mathias Alsbo Nielsen, Karim Frølund Jarrar
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Copywriting:Mathias Alsbo Nielsen
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Finished Artwork:John Søby Madsen