Book

Mercedes-Maybach S600 Pullman – Book of Inspiration

Conceived as sales and inspirational literature, this book focuses on the fascination for the new Mercedes-Maybach S600 Pullman. In order to promote the car as a vehicle of new dimensions and the epitome of size, innovative images were created to convey an immediate experience and intensive sense of spaciousness. It therefore touches first on the history of this vehicle, with the exceptional length of the Pullman being turned into a consistent design element that retraces the line management in all models of this series. The subsequent presentation of the new models intends to facilitate a visionary view of the car’s development up to the present.

Red Dot

Credits

Printing:

Tobias Rau, Find Druck und Design, Leutenbach-Nellmersbach
Creative Direction:

Thomas Schwarz
Design:

Schwarz Gruppe Design, Stuttgart
Client:

Daimler AG, Stuttgart
Generative Design:

Stefan Kuzaj, Jochen Winker, 17K GbR creating interaction, Stuttgart
Art Direction:

Mariella Molter, Michael Krüger
Coordination Production:

Marc Kessler, netzwerk P Produktion GmbH, Stuttgart
Copywriting:

Ingrid Hedrich, Text und Konzept Ingrid Hedrich, Stuttgart
Paper:

Dr. Axel Scheufelen, Metapaper GmbH & Co. KG, Stuttgart
Photography:

Harry Ruckaberle, ISS Debeos Studios, Sindelfingen Alexander Fischer, Photo and Motion by Alexander Fischer, Baden-Baden
Post-Production:

Marion Straub, eder GmbH, Ostfildern