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Haier Group, Qingdao, China

In-house design

Haier Innovation Design Center (Zhang Limei, Pei Haoyu, Jiang Chunhui, Xiao Yulong, Liu Yang)

Red Dot
The appearance of this fridge-freezer in French-doors style is characterised by the linear front design with precise metal work and a frameless construction. When designing this appliance, special focus was laid on user experience: the display which is integrated into the door lights up brightly by means of a sensor as soon as someone approaches. The LED indicator seems to float over the display, and the bottom drawer opens on a signal automatically. The doors open in a 90-degree angle, even if the fridge stands in a corner.

Statement by the jury

»A high degree of user-friendliness characterises the REF-519 fridge-freezer, which also attains an emotional component by the display with approach sensor.«

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This product can be found in the
Red Dot Design Yearbook 2017/2018